WARNING: Cancer and Reproductive Harm - www.P65Warnings.ca.gov.
Free return shipping is available for all orders shipped within the 48 contiguous United States. These orders will include a complimentary pre-paid UPS Ground return label in the box when the order is delivered. If you use the pre-paid return label provided, please allow 7-10 business days for the return package to arrive back at Tackle Warehouse.
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Tackle Warehouse wants you to be completely satisfied with your purchase. Items can be returned at any point in new condition within 365-days of the original invoice date.
Products returned in new, store-bought condition are eligible for exchange, refund, or Tackle Warehouse store credit for the full value of your purchase.
Please note that while we want you to be happy with your purchases, an excessive number of returns within a twelve-month period may limit your eligibility for refund or store credit.
Products returned beyond 365-days from the original invoice date or that are unable to be returned to stock may be eligible for store credit at the sole discretion of Tackle Warehouse.
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Used baits & tackle are not eligible for return.
When Lucky Craft introduced the Pointer series rip-baits, they set the standard by which all other rip-baits are measured. Special internal brass weights create a low center of gravity causing the Lucky Craft Pointer Minnow 100mm Jerkbait to wobble and vibrate when the retrieve is stopped. The Pointer Minnow 100mm Jerkbait is designed to suspend 4-5 feet deep, and the same weights that create a low center of gravity also emit a fish calling vibration. Not only do the Lucky Craft Pointers have an incredible suspending action, they also have a retrieve action that can't be found in other rip-baits. When ripped or twitched, the pointer has a "Walk the Dog" underwater action that is unique to this bait. Try one and you will see why pros have been catching and winning with the Lucky Craft Pointer Minnow 100mm Jerkbait since its inception.
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Comments: The 78 size will always catch fish. It's a little dated now and there are a few ripbaits the same size that are better as far as action and castability goes, but these will always be on deck for me.
From: Jason: Unknown 11/3/21
Comments: I absolutely love this jerkbait! Great action and excellent color selection. Smashed them with it today on the 78.
From: Fred: CO 9/29/21
Comments: I've had 2 Pointer 78 in my box for well over a year and had never tied one on until today. Wound up having the best largemouth shore fishing day of my life in both numbers and size. I don't know if another jerkbait would have worked just as well, but I know this one will now be a permanent part of my arsenal.
From: Unknown: 4/8/21
Comments: If you are stuck on the bank like me, the LC Pointer 78 is the lure for you. I'm kind of addicted to these little 3-inch jerkbaits and now I own a large box of them in numerous colors. Because they aren't bouncing along the bottom, I rarely get snagged and lose these like I do with crankbaits. The action is great and really triggers a lot of strikes. If you just let it sit there on a pause and do absolutely nothing, you can also get some pretty ferocious strikes. I use spinning tackle and 10-pound test mono when fishing the Pointer 78. Good little numbers bait.
From: Ken: Tulsa, Oklahoma 3/27/21
Comments: I still buy them, and they are the only jerkbaits I use, but LUCKY CRAFY, seriously; do a little review of your QC when you're doing the bead/internal weight work before sealing the bodies. ALMOST HALF OF MINE FLOAT. If you didn't have the brand name you did, you wouldn't get away with selling these baits at this price, assuming the issue is never fixed.From: Unknown: 4/7/20
Comments: Awesome jerkbaits, the 78's get bit when others won't. If your fishing behind others or fish heavy pressure waters the profile of the 78 is a go to.From: Uknown: 2/27/20
Comments: Very good rip bait. Good colors, size selection too. However, the past few years I bought more Lucky Craft suspending jerkbaits, not just pointers, that sink or float at a rate far beyond what is normal for fluctuations in water temperature. The good ones still produce very well.From: Aloysius: New Jersey 2/26/20
Comments: Do not be afraid to pull the trigger on a quality bait like the LC Pointer Minnow. I was hesitant for a while because I am not a big jerkbait angler and because I haven't really had much success with them. Not to mention I didn't think spending this much money for a jerkbait that might not produce was a good idea. Anyway I finally broke down and bought some this year and let me tell you the first time I used one on a local river I got bit on the 2nd or 3rd cast and it was a giant. I got it to the bank and it came off though because the hooks were bent out. Be sure to replace your hooks and don't set your drag too tight. So yeah I have caught more jerkbait fish in 2 months than I did in 5 years prior thanks to the LC Pointer Minnow. I now know what the hype is about. In clear water cast near you, retrieve and watch the insane action. It's no wonder they get results. Very good design IMO. Also I can't help but think Crack Black color is a little secret that a lot of people don't talk about. It's been my best producer this late summer/early fall. Maybe it's just where I fish or maybe it's the color pattern. All I know is it produces for me.
From: Shawn: Durham, NC 11/5/19
Comments: Yesterday was my first time ever fishing the pointer 128 and I caught a 6-14 bass. I am impressed so far. It digs down fairly deep on a steady retrieve and it doesn't blow out when working it fast.
From: Trophy Bass Hunter: East Coast 3/3/19
Comments: The Lucky Craft Pointer 100 Minnow is a MUST for all serious jerkbait fishermen. When you need a larger profile minnow to attract strikes from greater distances, the Pointer 100 will produce. The two staple colors are Chartreuse Minnow (clear H2O) and MS American Shad (stained/stained H2O). I bought my Pointer 100's 15 years ago, and the lures keep catching fish. A little pricey, but worth the cost.
From: John - Knoxville, TN 3/21/18
Comments: I love these things! The Aurora Perch color works great for smallies. I fished with it for one weekend and caught so many fish that half the paint was gone. This is my go to bait for smallies when the water is 55-60 degrees.
From: Hayden - Massachusetts 11/11/17
Comments: Need more in the 128 size; especially, black and gold. I catch everything from 8 inch bass to 20 lb. pike on this bait. The problem is that my 128s are no longer gold due to the beating that the fish have given them.
From: Brad: Hayden, ID 10/14/17
Comments: I wish I could post pictures of my 110 so do it justice. I bought one of these in February and it's September and the fish have chewed the paint clean off the sides. The rainbow trout color is dynamite in the north west! I have caught Largemouth, smallmouth, walleye, northern, and even giant whitefish.
From: Hunter: Western Montana 9/18/17
Comments: These and the Vision 110's are my go to, but each have a time and place that depends on several different key factors. Awesome colors on these things, great action, definitely more durable than Megabass. Honestly hope to see an American Shad Ghost color
From: JayZ: PA 9/6/17
Comments: Probably one of the most valuable fishing lures for all species in the last 10 years. Once you match the correct color to your quarry, you'll be replacing the hooks and re-painting the finish. Many bait companies have copied and innovated this lure, but Luck Craft set the standard on jerkbait performance.
From: John: Knoxville, TN 11/10/14
Comments: I have found a new use for this lure, bonito fishing from pier!!! use a wooden egg bought from Michaels, tie a 5 foot fluorocarbon leader and attach to lure (pointer 78 in baitfish silver) throw out as far as you can, reel in and use a twitch-twitch pattern, Hookups galore!!!!
From: David: Murrieta, CA 9/19/14
Comments: Excellent large mouth and stripped bass Lure. Out fishing California Delta today (8/27/14) and had a massive large mouth completely engulf my pointer 65 and cut the line in less than a second. I was in shock watching the lure disappear so fast, never had a chance to set the hook. Strippers and large mouth bass hit these pointers like crazy. Looks like I will be getting more, kinda have to now.
From: Percy: Elk Grove, CA 8/27/14
Comments: Best jerk bait i've used. Got 10 of these. This is a bass magnet, i've landed bass year round with this lure depending on the season n the way you work this lure. By far the best jerk bait lure. Highly recommend
From: Mr. X: Fairfield, CA 4/19/14
Comments: I'm just a weekend angler. This month alone, over 100 bass and 1 bluegill. LC Pointer is responsible for 90+% of all my catch.From: Shimano: Cali
Comments: Early spring with cold conditions,whip out a pointer 100 and get ready for a frenzy.From: Jon: Alton, NH
Comments: Man this bait is my go to bait on windy cold days. now in pre spawn, it is a killer bait. these bass goes crazy. i fish it pretty slow just to put it right in the fish face. going to get more.
From: Fresno, CA
Comments: I have the Sexy Chartreuse Shad in 128. Not my favorite jerkbait. Ive had it over a year now, and dont use it very often. I like an erratic action with lots of flash for a jerkbait. This one just doesnt do it for me. I bet the smaller sizes work better. I have a silent 95, and that is pretty awesome....I wont be buying another 128.
From: Mike: Huntington Beach, CA
Comments: Even though it's in the higher price range of jerkbaits they're worth every penny. They have super sharp hooks. I have caught so many smallmouth bass and brown trout on ghost minnow(color). I caught a 15 pound brown trout on this lure. You get what you pay for.
Comments: The action of this jerk bait is perfect, it suspends when its not being worked and the weight system allows for hailmary-like casts. I've caught more quality bass with the 78 size more often than the larger 100's and 128's. A proven winner in my book thanks for the attention to detail.
From: Mike: Georgia, USA
Comments: I fished Roosevelt Lake using the size 78 in new ayu color. Caught 4 largemouth bass within 30 minutes. Great action on this jerkbait.From: Emmanuel: Tucson, AZ
Comments: I fish a river a Pennsylvania and there is no better lure all year round than a lucky craft pointer. They are worth there weight in gold. If you fish a river system for pissed off smallies pick a couple up. From: Tyler: Middletown, PA
Comments: I'm not a big jerkbait fan. I've got no patience and I hate waiting. That being said, the Pointer is highly effective in the right conditions. Winter and early spring, when things are cold and the bass move slow, there are not many better options than a Lucky Craft Pointer in Ghost Minnow. I prefer the 78 size, for both numbers and bigger fish.
From: Big J: Houston, TX
Comments:If you are going to fish a jerkbait..fish this one. If you don't know how to throw a jerkbait..learn..with this one.
From:Mike: Decatur, AL
Comments:I was not exaggerating when I said this is a miracle lure!!! I have caught so many largemouth bass and striped bass using the 78sp and 78dd in ghost minnow color. The lure is great for trolling too, particularly the 78dd. I dont really need any other crankbaits anymore, I retired most of them when I acquired the pointer(s). One more thing, you guys are great, very fast shipping and wonderful service, keep up the great work.
From:Chuong: Murrieta, CA